At Alectro, we’re constantly on the lookout for sustainable and impact-driven alternatives to everyday items. This is an opportunity to share the brands that we love and that are making the world a greener place to live.
Ocean Bottle is a B Corp certified reusable bottle brand. We caught up with Issy Cooper, Senior Growth Executive at Ocean Bottle, to discuss their journey and the future.
Why does Ocean Bottle exist?
"22 million kgs of plastic enters our ocean every day. That's one truckload every minute. If nothing changes, by 2050 the plastic in the ocean will outweigh the fish.
That's why every Ocean Bottle bought funds the collection of 1000 ocean-bound plastic bottles in weight. We want to be more than simply an (award-winning) reusable water bottle; we want to be part of the solution to the ocean plastic crisis."
What does Ocean Bottle do best?
"Our original award-winning 500ml Ocean Bottle keeps cold drinks cold, and hot drinks hot.
It's made from double wall vacuum-insulated stainless steel and recycled content. The anti-leak dual opening lid makes filling and cleaning a breeze. Plus, unlike most reusable bottles, Ocean Bottle is 100% dishwasher safe."
What are the trends in your market space?
"We like to view ourselves as an impact company first, and a reusable drinkware brand second. As such, we align ourselves with other brands putting social or climate impact at the forefront of their business model.
There are two gold-standards to be considered an impact company: first is to be a registered B-Corp (which we are proud to have been awarded since 2020), and the other is to participate in the 1% for the Planet initiative.
At Ocean Bottle we like to go the extra mile, which is why we've chosen to commit a minimum of 15% of our revenue to impact. We hope that more brands in our space will follow our lead and commit as much of their revenue as possible to impact."
What's next for Ocean Bottle and what should people get excited for?
"Our priority for 2023 is to provide greater transparency around our plastic collection commitments, making the data readily available and easy to understand for all of our customers.
Keep an eye out for more about this later on in the year 👀"
Thanks to Issy at Ocean Bottle for taking the time to talk to us.
If you're interested in finding out more, make sure to keep an eye on their socials @oceanbottle and visit their website for updates or more information!
If your company is embarking on its sustainability journey, reach out to us to discover how Alectro's Virtual Sustainability Officer® can swiftly assist you in measuring and managing your carbon footprint.
Let us know who you'd like to see us cover next in our Brands we Love series by emailing hello@alectro.io
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